Brands restore advertisement on social network X with cautious costs so you don't provoke Ilon Mask

< img src = "/uploads/blogs/fa/2e/ib-free73rk_ae9a8e9a.jpg" Alt = "Brands restore advertising in x with cautious costs to provoke Ilona mask"/> ~ < P class = "" Data-Start = "0" Data-end = "226" > Big brands now allocate small amounts for advertising in the platform X, which was recently purchased by XAI Ilon Mask. They try to avoid conflicts with the billionaire and not provoke a boycott of the platform, & nbsp; writes & nbsp; Financial Times.

< P class = "" Data-Start = "228" Data-end = "617" > after Musk has become more influential during Donald Trump's presidency, many companies choose symbolic amounts for advertising in X, so that not to spoil the relationship with it. This became relevant because of the mask against companies that stopped advertising after buying a Twitter for $ 44 billion. Musk added several large companies such as Shell, Nestl & Eacute ;, Pinterest and Lego.< P class = "" Data-Start = "619" Data-end = "843" > experts, in particular Lu Pascalis, claim that it is enough to spend a minimum for brands to get into the list of those who ignore the platform. This approach avoids criticism mask that can affect companies.

< P class = "" Data-Start = "845" Data-end = "1121" > From the words of sources, Musk and CEO of X, Linda Yakarino, aim to return the advertising income of the platform to the level of 2022. EMARKETER projections, X -X income will increase to $ 2.3 billion this year, but it is still less than $ 4.1 billion that the platform has earned for a mask purchase.

~ < P class = "" Data-Start = "1123" Data-end = "1404" > According to Sensor Tower, the cost of advertising in X decreased by 2% in 2025 compared to the past, despite the return of large brands such as Hulu and Unilever. At the same time, large advertising agencies like WPP and Omnicom have concluded transactions with X to set annual expenses for advertising.

< P class = "" Data-Start = "1406" Data-end = "1675" > Sensor Tower also reports new advertisers such as Maga Rock Paper Sizzle and Celsius brand. The number of small brands that use self-service and new SI-solutions, including Grok chatbots from x for automation of advertising campaigns, is growing.

< P class = "" Data-Start = "1677" Data-End = "1783" > However, some experts like Ruben Shroiers do not expect a return to the former level of advertising budgets at X.

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