HBO Max to Release "Justice League" "Snyder Cut" 0: 55
(CNN) – HBO Max will feature many major movies this year – indeed the entire list of Warner Bros. movies from 2021. However, one of the biggest movies to hit the service isn't from 2021. It's not even new; is a remake of a four-year-old movie.
On Sunday, the service released the latest trailer for "Snyder Cut," an extended version of director Zack Snyder's 2017 superhero movie "Justice League." The film, which is scheduled to hit HBO Max on March 18, arrives with great excitement and high expectations.
But why would WarnerMedia, which is also the parent company of CNN, go to the trouble of re-releasing. a movie from 2017? And not just relaunching the movie, but also adding new scenes to create a big-budget four-hour version?
Well, it serves two purposes: to please fans and to grow HBO Max's subscriber base.
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Fans have been clamoring for the updated film – in which DC superheroes Batman, Wonder Woman and Superman team up – since the original hit theaters four years ago. PP Snyder , who has directed other films in the DC Entertainment catalog, including "Man of Steel" and "Batman v Superman: Dawn of Justice," stepped down as director of "Justice League" after a family tragedy. Joss Whedon, director of Marvel's "Avengers," was hired to finish the film.
Since then, DC fans have practically begged Warner Bros. to release the version of Snyder, posting the hashtag #ReleasetheSnyderCut on social media. social. They finally got their wish, and the studio announced last May that it would release Snyder's version on HBO Max.
Releasing a movie starring Batman, Wonder Woman, and Superman on its new streaming service might seem like a WarnerMedia entry. It does, however, pose some risk in seeing that the 2017 "Justice League" was a disappointment.
Fans didn't like the movie, as they probably guessed, considering they've been asking for a remake, and critics put it on the books. soils to a great extent. The box office totals were also mediocre for a superhero movie, even though it made roughly $ 660 million worldwide.
But box office numbers are not a concern when it comes to streaming services.
For WarnerMedia, The decision to premiere "Snyder Cut" on HBO Max makes sense. Streaming services are now the top priority for Hollywood media companies, and to compete with Netflix, the new services need as many subscribers as they can get, as well as the exclusive content to get them
Although the 17.2 million activations HBO Max are solid, paling in comparison to Netflix and Disney + subscriber numbers, so the service has to work hard to catch up.
This also helps explain why WarnerMedia announced in December that all feature films from Warner Bros. would be released for broadcast and in theaters on the same day this year. That decision, which will bring potential blockbusters like "Dune," "The Suicide Squad" and "The Matrix 4" to viewers' living rooms, caused quite a stir in Hollywood. However, in a streaming market where content is king, WarnerMedia doesn't stand still.
So bringing together DC's most popular heroes in a movie that fans can only find on HBO Max is a no-brainer for WarnerMedia. as he tries to create his own heroic acts in the streaming world .