Global companies produced 289 million smartphones in the third quarter of this year, which is 11% less compared to the same period last year. According to experts, these figures prove a decrease in demand for gadgets of this format. : Smartphone assembly drops to 289 million units in Q3″ />
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South Korean tech giant Samsung continues to lead the smartphone market with 64.2 million units manufactured , which is 3.9% more than before. Meanwhile, in the second quarter of this year, the company was forced to reduce the volume of device assembly due to poor forecasts. The last quarter should also end with a fall. At the same time, the company is still number one in the production of folding models: the share of Samsung is expected to be as much as 90%.
Apple is in second position. In July-September, the “apple” company produced 50.8 million smartphones, which is a positive factor in the growth of assembly volumes. With the advent of the iPhone 14, the US brand has shifted demand towards more expensive trim levels – Pro and Pro Max. At the same time, due to restrictions in China, there may be problems with the supply of new batches.
Then on the list are Chinese corporations – Xiaomi, Vivo and Oppo. Of these, only the first saved the level of production, the rest showed a decrease. It is expected that in the fourth quarter all brands will show an increase, but it will be quite difficult, since the measures of the authorities against the coronavirus affect the consumer qualities of people, besides, the local market is very saturated.